SEO Basics Many Marketers Forget About!

January 3, 2010 by FTS
Filed under Basic SEO Tips

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These are a few basic SEO tips that most of the people usually ignore. If it is possible work out your SEO strategy while the website is being built. Your website will need to merge with the search engines as fine as possible, in order for people to find it – this applies from a site architecture point of view as well as a content and backlink point of view.

However, don’t think just through the “eyes” of search engine bots and algorithms. It is very easy to fall into this trap. Always remember that the search engines’ purpose is to serve people the most relevant sites based on to their keyword search – which means that they are regularly being engineered and geared with the freshest algorithm updates to work out what people are really searching for.

Do some good old keyword research using Google keyword tool or Seobook. You want your pages optimized for the right search phrases right from the start. Fine keyword research can also help you with long tail phrases over some time in order to get visitors using long tail strings.

Research your competitors. Discover who is at the top for the phrases you have selected take a look at the other phrases they are aiming for to discover what you might have missed.

Linking research: as part of the competition research look at who links to your competition. You may find some good sources of inbound links for your website too.

If you can, use a keyword rich domain name because it can help a little in the short-term. Figure out what your main landing web pages are going to be and optimize them and the inbound links pointing to them. Your more imperative pages are those you wish your traffic to go to and they are the ones you want to make you some cash. Make sure that they load well.

Always tap into unique well-thought out titles, meta data and internal website linking. These are the main weapons of your on-site optimization and the main factors that you have under your command in your SEO efforts. Ensure they look appealing to real people as well as to search engines since your title and your description are being shown in the search engine results.

Optimize all of your web pages’ load times by decreasing the quantity of pictures if possible.

Don’t focus on keyword density on behalf of typing proper flowing content about the subject. Yes, you need to use a few keyword phrases in for search engines, but focus on creating content for real people.

Use keyword rich URL-s and anchor text inbound links wherever it is possible. This makes it more simple for real people to receive what they need, and describes to the search engines what the website is all about.

In the end, visit this ebooks blogspot. There you can get numerous cheap ebooks about not only SEO, but online and niche marketing in general.

All the best, and take some action.

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